Welcome to Wonderful Machine!

Our Jumpstart page is here to help our photographers understand what they can do to get the most out of their Wonderful Machine membership. Every once in a while, look for updates and please let Bill know if you have questions, concerns, or suggestions.

Account Menu

When you hear from our Membership team that your profile is live, please sign in and make sure all the information in the Account menu is complete and accurate.

Your Password

You can continue using the password that we chose for you or you can change it at any time.

Your Profile

  • Specialties. Upon joining, our associate photo editors will evaluate your website to determine which specialties are appropriate for you and whether you shoot video. If you see any specialties that they missed, let them know and they’ll add them as long as your website shows that you’re proficient in that specialty.
  • Location. Clients have come to appreciate our good judgement and transparency about our photographers, so we want to list all of our photographers in the town in which they live (or in which they go to work each day). However, to protect your privacy, we will not identify your precise location on our map (unless you display your address on your website or if you specifically ask us to). Click on your town to make sure that the pin drops near your location.
  • Phone, Email. If you have more than one phone number or email address, please make sure we’re linking to the right one. Whenever possible, and to minimize confusion, we prefer to display the same phone number and email address that appears on your website.
  • Website. Since our main objective is to drive quality traffic to your website, it’s important that you optimize the design, functionality, and edit of your site, that it accurately reflects your interests and skills, and that it resonates with your target audience.
  • Instagram, LinkedIn. The only social media platforms we link out to are your Instagram and LinkedIn accounts. Please make sure they’re up-to-date.
  • IMDb. If you shoot a lot of video, we recommend that you have an IMDb account.
  • BTS. If you’d like to share your behind-the-scenes video, you can find instructions here.

Your Bio

We usually paste the text from your About page into your bio, but you can revise it at any time. Your bio is an opportunity to express your interests, skills, creative process, and personality. Learn more about how to write a good bio in our article Expert Advice: Writing a Photographer Bio.

Your Travel Plans

Please keep your Travel Plans up-to-date so clients can find you where you are and not where you aren’t.

Your Unpublished Project

We encourage you to share 5-10 photos from a single Unpublished project that is available for licensing and that has not been previously published. Many publications appreciate this content and we have also helped connect photographers to commercial clients as a result of these self-assigned projects.

Our Team

We have 42 staff members around the world who are dedicated to your success. You can learn a bit about each of them on our Team page.

Department Email Addresses

Since our staff members periodically change roles, it will usually be best to email our staff using these department email addresses:

Home Page

Our associate photo editors also select the pictures that we use on our home page each day. While we attempt to cycle through all of our photographers, our first priority is selecting the strongest images to represent the group as a whole. 

Blog Posts

We have 7 publicists who research, report, write, edit, and share Photographer Spotlight articles about our member photographers on our Published blog. Our main criteria for those articles is some combination of the following:

  • Great Photos
  • High Production Value
  • Big-Name Clients
  • Interesting Backstory
  • Nice tear sheet

Social Media

We share our blog posts and otherwise promote our member photographers on Facebook and Twitter, and of course we’re pretty active on Instagram too. We have an Instagram takeover about every other week, and we mix in a variety of other content. We use Pinterest to share the best examples of our photographers’ marketing materials (whether we designed them or not) including boards for Logos, Print Promos, Emailers, About Pages, PDF Portfolios, and Stationery & Business Cards. We can grab some of that stuff directly from your website, but please send us JPGs of your print promos, PDFs of your emailers, and copies of your PDF portfolio if you’d like us to consider adding them to any of our Pinterest boards. We also post company news and business-y articles on our LinkedIn page. We share director’s reels and portfolio videos on YouTube.


Every other week, our Emailers person sends out an email promotion called Creative in Place, demonstrating the geographic and creative diversity of our network of photographers, to over 15,000 clients around the world. We will grab some photos directly from your website and we’ll usually also send out a prompt requesting submissions.

Web Ads

We occasionally place web ads on industry websites or blogs. Sometimes we use photos; other times we’ll do a text-only ad on Google AdWords.

You can reach our publicity team at their department email addresses above when you have questions or if you have something you’d like to share. We get a lot of submissions, so we won’t be able to share everything. But we will always do our best to spread the word about your accomplishments any way we can.

Expert Advice, Specialty, Crew, Pricing & Negotiating Articles

We write Expert AdviceSpecialtyCrew, and Pricing & Negotiating articles to provide you with useful intelligence about our industry (which is why we call our blog Intel!) Please contact our publicists if you’d like to suggest a topic that we haven’t covered before or if you see one of our older posts that needs updating.

Stock Requests

We receive several Stock Requests each week from all sorts of clients, which we’ll pass them along to you. Let us know if you need help negotiating any of those sales. You can opt out of our member emails at the bottom of any email, or you can opt back in by emailing our Stock Requests team.

Client Research & Outreach

Over the past 15 years, we’ve been able to compile an unprecedented list of commercial and editorial photography prospects. We divide those prospective clients into three main types: publications, agencies, and brands. We have 9 people doing systematic research and individual email outreach to those prospects. Those emails promote individual photographers and they also lead to phone calls and in-person meetings where we can learn more about their needs and share our roster of photographers and our shoot production capabilities. Because we want to maximize our efforts for all of our photographers, we usually do not let you know each time we promote you. But we will let you know any time an individual client expresses an interest in you.

Premium Data: Find Clients, Find Crew, Find Agents, Find Resources

Our staff members are constantly interacting with all kinds of people in our industry, and as we gather valuable information, we like to share it with you. Our Find Crew page makes it easy to search for assistants, stylists and more from all around the world. Our Find Agents page is the most comprehensive list of assignment agents, stock photo agencies, and collectives anywhere. Our Find Resources page covers everything from professional services to workshops, festivals, galleries, and museums. Our Find Clients lists over 16,000 publications, agencies, and brands that regularly hire commercial and editorial photographers. In addition to the information that we share publicly (currently just our member photographers and select crew), we also offer subscriptions to our Premium Data for a small monthly feel. Please let Bill know if you have any crew, agents, or resources you’d like to recommend.

Consulting Services

Wonderful Machine offers a wide range of expert Consulting Services for photographers including Photo EditingDesignPublicityMarketingEstimating, and Production. No other company in the world offers all these services under one roof, which allows our photo editors, designers, publicists, marketing specialists, and producers to easily collaborate to give you comprehensive, integrated support. Your membership entitles you to a 20% discount off all of our normal rates (our production rates are all custom, and we do not offer discounts on those). We bill at the beginning of each month for work done during the previous calendar month (whether that project has been completed or not). We use the credit card we have on file, and Adrienne will send you an itemized invoice several days before charging your card.

Your Marketing Plan

Wonderful Machine can be a valuable piece of your overall marketing plan, but it shouldn’t be the only piece. Every photographer needs to reconcile their interests and skills with the needs of the marketplace in order to decide on an appropriate path forward. If you’re not sure where to start with your marketing, we offer a Branding & Marketing (BaM!) Plan, where we take a hard look at your existing brand, marketing materials, and marketing plan. We then deliver a comprehensive report with specific recommendations to help get you where you want to go.

Contact our consulting team if you would like help with any of our photo editing, graphic design, or marketing services.

Contact our production team you need help with an estimate or shoot production.

Contact our business manager Adrienne Cramer for anything related to billing or payments.

Web Traffic, Successes

Since we encourage clients to contact our photographers directly, there’s no way for us to know about every assignment we get for you or every connection we make. So when you discover that someone found you through our site, please let us know. You can also use Google Analytics to monitor the traffic coming to your site, both from Wonderful Machine and other sources.

Cancelling Your Membership

If you have any questions and you’re not sure who to talk to, our Associate Photo Editors are your best bet. And if all else fails, you can always reach out directly to Bill.

If you decide to end your membership, please email Adrienne before 5pm the last business day of the month. We do not offer retroactive cancellations.

We’re glad that you’ve decided to be a part of Wonderful Machine and we look forward to working with you!