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July’s analytics showed significant increases in users and sessions over both previous months and the same period last year. We also observed continued trends in lower pages/session, overall page views, and increasing bounce rate. Users increased from 12,037 last year 12.4% to 13,530 this year. New users were up a similar amount to 12,184, and total sessions increase 7.8% to 17,934 from 16,642. Despite this, we saw a decrease in pages per session (2.9) and average session duration (2:10). Pageviews decreased 4.9% from last July but were up to 52,650 from June’s 49,937.
Geographically, there was little change in the origin of visitors, with the United States representing approximately 65% of traffic and the UK, India, Canada, and Australia rounding out the top 5.
While the Wonderful Machine blog saw reduced traffic since last year, it is up to 3,402 views since June. Photographer profile views are similarly down from last year but increase by 13,843 vs last month’s 13,629. Searches and clickthroughs continue to slip to 6,878 searches and 5,554 referrals to photographer websites with a 40.1% clickthrough rate.
Subscribe to the Wonderful Machine blog to receive a digest of the week’s posts in your email every Friday morning. The highest-trafficked Wonderful Machine blog posts in July were:
The Member blog continues to see significant traffic, with 9,969 views last month. Yet again, Expert Advice: The Photographer’s Bio received the most traffic, followed by our Relocation Package Case Study: Taking Moris Moreno from the Sunshine State to the Emerald City and Expert Advice: Finding a Rep.
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