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In May, our website attracted 11K Users who browsed through 40.6K pages, with an average engagement time of 2 minutes and 7 seconds.
Reports snapshot section focuses on key performance indicators for our website, such as total Users, New users, and Average engagement time.
There was a slight decrease in site visits in May compared to our traffic in April, but it still remained above our annual average.
| Analytics category | May 2024 | 12-Month Average | % Change |
| Users | 11.0K | 9.9K | +11.1 |
| New users | 10.0K | 9.8K | +2.0 |
| Average engagement time | 2m 07s | 2m 05s | +1.6 |
Google Analytics provides detailed insights into the demographics of our Users, such as their location, gender, and preferred language.
In terms of countries, the United States was the primary source of our website traffic in May, contributing 58% of visits, followed by India, the United Kingdom, Canada, and Germany.
Regarding cities, New York leads in user numbers, and it’s followed by Ashburn (Virginia), Los Angeles, London, and Dublin.
The Traffic acquisition section outlines the methods by which Users find our site.
Our Traffic acquisition overview from Google Analytics 4 shows the primary channels as follows:
Social media platforms directed 407 Users to our site in May, distributed as follows:
Our website hosts publicly searchable directories for Photographers and Crew, and private directories (requiring login) for Clients, Agents, and Resources.
During May, our directories attracted 1.4K Users who browsed through 7.2K profile pages. Navigating through 25 profiles counts as a single view in Google Analytics 4 (GA4).
| Page | Users | Views |
| Find Photographers | 1.2K | 4.9K |
| Find Crew | 165 | 748 |
| Find Clients | 37 | 1.1K |
| Find Agents | 16 | 490 |
| Find Resources | 6 | 18 |
In total, 11.0K Users visited our site in May, with 2.6K visiting the “Find Photographers” page alone, where 1.2K Users engaged in 4.9K photographer searches.
The “Find Photographers” feature on our website offers two viewing options: List View and Gallery View, with Gallery View set as the default on the homepage. Selecting the Photographers tab from the Find menu, however, changes the display to List View.
| Type | Users | Views |
| List View | 702 | 3.8K |
| Gallery View | 488 | 1.1K |
List View attracts more Users, and gets higher engagement level among people browsing photographer profiles.
1.2K Users visited the Find Photographers page, and they engaged with photographer profiles 5.9K times. Here’s a detailed look at these interactions:
| Link Type | Users | Clicks |
| Website | 644 | 4.4K |
| 76 | 832 | |
| 222 | 700 | |
| About | 109 | 493 |
| 40 | 158 | |
| Unpublished | 31 | 99 |
| Agent | 8 | 44 |
| Phone | 20 | 28 |
| BTS | 12 | 28 |
| Wikipedia | 2 | 7 |
| IMDB | 2 | 3 |
Our site includes a section called Unpublished where photographers can showcase projects available for licensing. This section is accessible through the Read menu or directly from a photographer’s profile.
| Page | Users | Views |
| Unpublished | 91 | 176 |
The static pages under our site’s Consult and About categories received 4.5K views.
| Page | Users | Views |
| Stock | 121 | 129 |
| Consulting Services | 95 | 121 |
| Design | 80 | 127 |
| Marketing | 127 | 242 |
| Photo Editing | 113 | 213 |
| Pricing & Negotiating | 387 | 549 |
| Shoot Production | 411 | 586 |
| Mission | 239 | 298 |
| Team | 343 | 562 |
| Successes | 61 | 79 |
| Press | 29 | 32 |
| Specialties | 75 | 103 |
| Membership | 348 | 523 |
| Jumpstart | 34 | 51 |
| Terms | 37 | 39 |
| Privacy | 20 | 20 |
| Contact | 101 | 125 |
Our Published and Intel blogs got 12.3K views, serving both to inform our readers and to help attract new Users.
Here is a summary of the traffic data for articles across our platform, tracked via their consistent URL framework. We do not monitor traffic for Case Studies due to their distinct URL structures. We aim to demonstrate our expertise through Case Studies, rather than to track their traffic statistics.
| Page | Users | Views |
| Expert Advice | 2.4K | 3.7K |
| Listicles | 1.2K | 1.5K |
| Specialty | 357 | 519 |
| Crew | 299 | 400 |
| Spotlight | 257 | 446 |
The top 5 Photographer Spotlight articles in May were:
The top 5 articles on our Published blog in May were:
The top 5 articles on our Intel blog in May were:
Have questions about how we promote our photographers? Check out our Membership page. Want to know how you can get the most out of your Wonderful Machine membership? Check out our Jumpstart page or just reach out!