Our overall website saw 9.0K Users in November (slightly outpacing our historical average) and our Find Photographers page Users remained flat at 1.0K.
The Reports snapshot in Google Analytics 4 shows traffic overview, including data about the total number of Users, New users, and their Average engagement time on our website.
We noticed a modest increase in our traffic in November over our previous 6-month average. The total number of Users on our website in November was 9.0K, with 8.5k being New users. The average engagement time in November was down slightly, to just over 2 minutes. The average engagement time represents the total time people spend on our website divided by the number of Users.
Below you can see a table comparing November traffic and our 6-month average traffic.
|Analytics category||November 2022||6-Month Average||% Change|
|Average engagement time||2m 01s||2m 02s||-0.8|
The Demographics overview contains information about Users’ countries, cities, gender, language, etc.
The top five countries our Users were coming from in November are the United States, the United Kingdom, India, Canada, and Australia, with nearly 60% from the United States.
The top five cities where our Users live are New York, Los Angeles, London, Chicago, and Philadelphia.
The Traffic acquisition report shows how Users found our website.
In November, our top traffic sources were Organic Search, Direct, Email, Organic Social, and Referral.
We recently began tracking metrics for our Find Photographers page. Over time, we’ll work up to a 12-month average that will help us compare our current month with our recent historical average.
|Analytics category||November 2022||2-month average||% change|
|Views per user||4.2||5.0||-16|
This month, we had 1000 people use our photographer search, each averaging just over 4 page views. A page view could be a single search or it could mean that the user scrolled though multiple pages in one search (a page equals 25 search results). The majority of Users who searched for photographers were from the United States (over 65%), with Croatia, the United Kingdom, France, and Canada rounding out the top five.
Our blogs and our static pages provide valuable information for our users and they also provide searchable content that attracts visitors to our site. The articles on our two blogs — Published and Intel — were viewed a total of 36K times. Other pages had 88K views, which is down -6% over last month.
The top 5 articles on our website in November were:
Have questions about how we promote our photographers? Check out our Membership page. Want to know how you can get the most out of your Wonderful Machine membership? Check out our Jumpstart page or just reach out!