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In April we sent out a Spotlight Emailer featuring Italy-based photographer, Colin Dutton, and his ongoing relationship with Italian wheelchair designer, Progeo. Check it out below:
We sent this emailer out to 2,352 clients, with 2,273 (96.6%) successful deliveries. The email averaged an open rate of 26.4%, a slight bump from last month and above our 25.7% list average. Our click rate was also up a bit from our March emailer at .6%. We are still continuing to work on our emailer design to include more live text without sacrificing “click real estate” or design, so check back next month to see what we change!
Need help creating a new email campaign? Send us an email.