Guide: Find Clients

Besides making great pictures, finding clients is probably the single biggest challenge for any commercial photographer. At Wonderful Machine, we’ve been cultivating relationships with publications, agencies, and brands for over 15 years. We’re now making that information available to photographers (along with Agents, Resources, and an expanded list of Crew).

Our Find Clients search allows you to filter over 16,000 companies by location, specialty, type, industry, and you can also search by name. Our search interface also has a unique feature that allows you to “favorite” any company by simply clicking on the logo. You can then filter for your favorites by clicking on the circle icon next to the word CLIENTS.

While the favoriting feature allows you to keep track of a large, permanent list of clients for your own reference, you can use the “Shortlist” feature to collect a smaller, more temporary list to share with our marketing team and they can then provide you with the names of the people who work at those companies (for an additional fee).

Photographers sometimes ask us why they have to pay separately for the contact information for the photo editors, art buyers, and creative directors who work at these companies. There are a couple of reasons for this. First is that for all of our services, we want to provide a low-cost self-service option as well as a full-service option at a higher price. This provides photographers with the flexibility to scale our services to meet their needs at any given moment. Secondly, since it’s in all of our interest to support a healthy, sustainable email marketing ecosystem, we only share email addresses that are appropriate for each individual photographer. With less spam, each email will have more impact.

That said, we encourage you to gang up with other photographers to share the cost of your list.

For questions or a quick demo, give us a shout!