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Expert Advice: Google Analytics Setup

Expert Advice: Google Analytics Setup

Will Good 16 June 2021
Need to set up Google Analytics? Learn how to set up Google Analytics’s “Universal Analytics” for your site.
Web Ads: May 2021

Web Ads: May 2021

Will Good 4 June 2021
The month of May brought a decrease in impressions but an increase of email clicks — in fact, we saw 200 more clicks.
Web Ads: April 2021

Web Ads: April 2021

Will Good 12 May 2021
Will Good reviews our Web Ad results for April, which saw a large number of young people visit our site.
Web Ads: March 2021

Web Ads: March 2021

Will Good 7 April 2021
Find out how many times people clicked on our Web Ads during March, as well as our approach to ensuring we have a better understanding of who is clicking on our ads and why.
Expert Advice: Optimizing Images and Video for the Web

Expert Advice: Optimizing Images and Video for the Web

Will Good 16 March 2021
Having beautiful, high-resolution imagery and video is only half the battle these days; the other half is knowing how to format your files to best comply with the ways of the internet. Wonderful Machine’s Will Good discusses how to properly save, convert, and upload your work, be it a JPEG, MP4, or GIF.
Analytics: February 2021

Analytics: February 2021

Will Good 10 March 2021
February’s traffic report shows considerable increases in users and user experiences across the site — more photographer searches and profile views, especially. After we going through the analytics report we will talk a little about running web ads campaigns and how they can increase your site traffic.
SEO Audit: Amy Rose Productions

SEO Audit: Amy Rose Productions

Will Good 1 March 2021
Melissa Shanahan and Chelsea Rose of Amy Rose Productions wanted to improve the usability of their website, so the pair contacted Will Good to set up an SEO Audit. Will helped the two creatives streamline their site so that each page would load faster, enhancing the experience of each visitor, some of whom might very well be potential clients.
Analytics: January 2021

Analytics: January 2021

Will Good 10 February 2021
In addition to reading up on our January analytics report, learn how we’re customizing the way we display the numbers to put all of our most pertinent data in one place.
Analytics: December 2020

Analytics: December 2020

Will Good 7 January 2021
Wonderful Machine’s December 2020 Analytics report explains how to create custom reports in Google Analytics and displays the most recent data on the site’s usability.
Analytics: November 2020

Analytics: November 2020

Will Good 3 December 2020
No one was sad to see the month of November leave, except lovers of pumpkin pie and turkey gravy. The numbers for Wonderful Machine’s website during the month reflect the same disquietude experienced politically across the country.
Analytics: September 2020

Analytics: September 2020

Will Good 7 October 2020
September’s analytics report — by itself optimistic — explains how to understand Google Analytics Acquisitions data. In the words of the Dude, there’s lots of ins and outs. Prepare to be edified!
Analytics: August 2020

Analytics: August 2020

Ashley Vaught 15 September 2020
The month of August brought modest increases in visitors, sessions and session durations, as well as valuable gains in our social media presence.
SEO Implementation: Julia Lehman & Squarespace Site

SEO Implementation: Julia Lehman & Squarespace Site

Will Good 31 October 2019
We took a look at Julia Lehman’s Squarespace website to see how we can improve its ranking. With the help of our SEO expert, Julia got a website audit and a back-end upgrade.