See all of our Intel and Published posts in one place!

SEO Audit: Kristin Teig

SEO Audit: Kristin Teig

Ashley Vaught 26 May 2021
The Los Angeles- and Boston-based food and travel photographer Kristin Teig decided in mid-2020 to have her site’s SEO strategy audited by Wonderful Machine. In many respect her SEO was doing what it was supposed to, but we found a few opportunities for her to exploit.
Web Edit: Mark Tassoni

Web Edit: Mark Tassoni

Honore Brown 24 May 2021
Portrait photographer Mark Tassoni decided to change up his web presence for a distinct client, and photo editor Honore Brown helped him through the process.
Marketing Mentor: Brad Vassallo

Marketing Mentor: Brad Vassallo

Honore Brown 19 May 2021
When Brad Vassallo needed to elevate his marketing game, he collaborated with Wonderful Machine’s Marketing Mentor Honore Brown. They decided to showcase Brad’s brand narrative work, which would be more appealing to the clients, and developed a strategy to bring those clients in.
Pricing & Negotiating: Lifestyle Photo/Video Shoot for a Hospitality Brand

Pricing & Negotiating: Lifestyle Photo/Video Shoot for a Hospitality Brand

Bryan Sheffield 3 May 2021
A regional hospitality brand needed still imagery and video, and after a few rounds of revisions and updates, Bryan Sheffield delivered an estimate that helped a lifestyle/architecture photographer land the job.
Web Edit: Jeremy Segal

Web Edit: Jeremy Segal

Honore Brown 26 April 2021
Vancouver-based Jeremy Segal was struggling to organize galleries on his website as well as incorporate narrative work onto it, so Honore Brown sat down with the photographer to hash out a comprehensive edit of the website.
Marketing Partner: Dag Larson

Marketing Partner: Dag Larson

Julia Hanley 22 April 2021
Lifestyle and adventure photographer Dag Larson wanted to get name recognition within the outdoor industry space, so Julia Hanley helped him put together a detailed list of potential clients to contact.
Wordmark: Jess Williams

Wordmark: Jess Williams

Lindsay Thompson 21 April 2021
While creating a new portfolio book, Jess Williams realized he needed a fresh Wordmark to tie his brand together. The Nashville-based photographer contacted Lindsay Thompson, who gave Jess a plethora of options to choose from after researching a number of fonts.
Client Meetings: Joseph Weaver

Client Meetings: Joseph Weaver

Jen Warren 20 April 2021
San Francisco-based Joseph Weaver teams up with Jen Warren to get his marketing ducks in a row in order to effectively connect with potential clients. See how Jen helped Joseph get his portfolio in front of numerous prospects, many of whom showed interest in collaborating with the photographer.
Pricing & Negotiating: Celebrity Shoot for Alcohol Company

Pricing & Negotiating: Celebrity Shoot for Alcohol Company

Craig Oppenheimer 19 April 2021
A large alcohol brand needed a photographer with celebrity portraiture experience to create quality imagery in short order. Here’s how Craig Oppenheimer determined the fees for labor and licensing.
Marketing Partner & Client Meetings: Blake Jorgenson

Marketing Partner & Client Meetings: Blake Jorgenson

Nadia Kiyatkina 13 April 2021
Blake Jorgenson teams up with Wonderful Machine consultants to compile an extensive list of more than 100 new contacts. The Vancouver-based photographer ended up pitching a recent RAM Truck commission to many of these prospective clients.
Creative Coaching: Andrew Waters

Creative Coaching: Andrew Waters

Jemma Dilag 12 April 2021
Celebrating one year of Creative Coaching, Jemma Dilag talks about their time working with Woodstock, Georgia-based photographer Andrew Waters. After a year of working on self-assigned projects and tightening up his website, Andrew and Jemma are now shifting gears to focus on marketing!
Creative Coaching: Keith Fearnow

Creative Coaching: Keith Fearnow

Honore Brown 1 April 2021
Last August, Photo Editor Honore Brown collaborated with Utah-based Keith Fearnow, polishing up the adventure, lifestyle, and fashion photographer’s presentation as well as mapping out self-assigned projects to strengthen his portfolio.
Print Promo: John Davis

Print Promo: John Davis

Lindsay Thompson 30 March 2021
Lindsay Thompson continues her collaboration with John Davis, this time helping the L.A.-based photographer put together an eye-catching Print Promo for potential clients.
Find A Rep: Angela Murray

Find A Rep: Angela Murray

Julia Hanley 29 March 2021
Julia Hanley helps Atlanta-based Angela Murray land multiple calls with creative agents, some of whom are considering representing the veteran commercial lifestyle photographer. Find out how Julia and Angela notched a large number of responses to their campaign.
Pricing & Negotiating: Human Interest Video for a Restaurant

Pricing & Negotiating: Human Interest Video for a Restaurant

Craig Oppenheimer 24 March 2021
A large restaurant chain needed a human interest video in short order, so Craig Oppenheimer got to work on an estimate right away.
Emailers & Treatment: John Davis

Emailers & Treatment: John Davis

Lindsay Thompson 23 March 2021
Wonderful Machine’s Lindsay Thompson works with John Davis on a trio of marketing materials: an emailer, a treatment, and a print promo. While Executive Producer Craig Oppenheimer put together the estimate at the end of John’s treatment, Lindsay focused on the structure and design of all the assets.
Print Edit: Amy Rose Productions

Print Edit: Amy Rose Productions

Jemma Dilag 22 March 2021
Jemma Dilag continues their work with Amy Rose Productions, this time helping co-owners Missy and Chelsea put together a print edit that seamlessly mixed the pair’s various specialties.
Web Edit: Amy Rose Productions

Web Edit: Amy Rose Productions

Jemma Dilag 17 March 2021
Our staffers spent a lot of time in the past year helping Amy Rose Productions boost its online presence. Jemma Dilag did two separate projects with Missy and Chelsea, the company’s co-owners, including a revamping of the pair’s website to better market it toward photography clients.
Speed Treatment: Kathryn Gamble

Speed Treatment: Kathryn Gamble

Lindsay Thompson 15 March 2021
Last summer, I helped Kathryn Gamble put together a speed treatment so she could bid on a large beverage company’s latest project. Despite dealing with a shortened time frame, our team created and turned around a detailed, eye-pleasing treatment to go alongside an estimate for the client.
Print Edit: Art Meripol

Print Edit: Art Meripol

Honore Brown 3 March 2021
Last year, I worked on updating Birmingham, Alabama-based photographer Art Meripol’s print portfolio book. The focus was to integrate Art’s lifestyle, portrait, and hospitality work into a single portfolio with broad appeal to both editorial and commercial clients.
Client List Build: Laura Thompson

Client List Build: Laura Thompson

Nadia Kiyatkina 2 March 2021
During her relocation from New York to Nashville, Laura Thompson needed help putting together an appropriate client list to transition to a new market seamlessly. Nadia Kiyatkina, a Wonderful Machine consultant, speedily delivered a list to the photographer which covered all the bases: big, small, local, and national brands.
SEO Audit: Amy Rose Productions

SEO Audit: Amy Rose Productions

Will Good 1 March 2021
Melissa Shanahan and Chelsea Rose of Amy Rose Productions wanted to improve the usability of their website, so the pair contacted Will Good to set up an SEO Audit. Will helped the two creatives streamline their site so that each page would load faster, enhancing the experience of each visitor, some of whom might very well be potential clients.
Pricing & Negotiating: Real Patient Portraits for Pharmaceutical Company

Pricing & Negotiating: Real Patient Portraits for Pharmaceutical Company

Craig Oppenheimer 25 February 2021
A pharmaceutical company wanted patient portraiture to use for three years, so Executive Producer Craig Oppenheimer put together an estimate.
Print Promo Project Edit: Clay Cook

Print Promo Project Edit: Clay Cook

Christine Hughes 15 February 2021
Wonderful Machine’s Honore Brown and Christine Hughes help Louisville-based Clay Cook put together print promos for his humanitarian and commercial work. Honore helmed the edit, while Christine handled the design.
Web Edit and Web Template Customization: Christian Witkin

Web Edit and Web Template Customization: Christian Witkin

Honore Brown 3 February 2021
Wonderful Machine consultants Honore Brown and Jemma Dilag help Los Angeles-based Christian Witkin create a tight edit of his prolific portfolio and restructure his website to better display his latest work. Honore handled the portfolio edit, which Jemma seamlessly integrated into Christian’s new-look website.