See all of our Intel and Published posts in one place!

Pricing & Negotiating: Lifestyle Images for a Pharmaceutical Client

Pricing & Negotiating: Lifestyle Images for a Pharmaceutical Client

Craig Oppenheimer 13 January 2022
Producer Craig Oppenheimer works with a pharmaceutical company to produce an estimate for a lifestyle shoot of talent interacting around a residential property. The client required unlimited use of all images captured in North America for one year.
Pricing & Negotiating: International Luxury Hospitality Brand

Pricing & Negotiating: International Luxury Hospitality Brand

Bryan Sheffield 16 December 2021
Bryan Sheffield puts together an estimate for an international hospitality brand. The client requested unlimited use of 5 images in perpetuity and unlimited use of 30 images for 1 year.
Pricing & Negotiating: Lifestyle Images for Vacation Company

Pricing & Negotiating: Lifestyle Images for Vacation Company

Craig Oppenheimer 10 November 2021
Producer Craig Oppenheimer works with a lifestyle and portrait photographer to produce an estimate for a luxury vacation brand. The client needed up to 30 images and unlimited use for two years.
Pricing & Negotiating: Industrial Food Images

Pricing & Negotiating: Industrial Food Images

Craig Oppenheimer 13 October 2021
A large food manufacturer needed an industrial and lifestyle photographer for images of a food manufacturing facility. The food manufacturer went to a medium-sized agency to find what they needed and Craig Oppenheimer helped the photographer quote the campaign.
Pricing & Negotiating: Social Media & Web Advertising shoot for International Beer Brand

Pricing & Negotiating: Social Media & Web Advertising shoot for International Beer Brand

Bryan Sheffield 13 September 2021
An international beer brand needed lifestyle/environmental portraits for social media and web-based advertising. The beer brand went to a social media agency that already had a photographer in mind. Bryan Sheffield helped the photographer quote the campaign.
Pricing & Negotiating: Social Media Shoot for International Beverage Brand

Pricing & Negotiating: Social Media Shoot for International Beverage Brand

Bryan Sheffield 20 July 2021
An international beverage brand needed portrait and lifestyle content for TikTok. Brian Sheffield helped the photographer quote the campaign.
Pricing & Negotiating: Headshots for a Law Firm

Pricing & Negotiating: Headshots for a Law Firm

Craig Oppenheimer 7 June 2021
A law firm needed headshots of its partners and wanted unlimited usage for those images, so Craig Oppenheimer nailed down the specifics.
Pricing & Negotiating: Lifestyle Photo/Video Shoot for a Hospitality Brand

Pricing & Negotiating: Lifestyle Photo/Video Shoot for a Hospitality Brand

Bryan Sheffield 3 May 2021
A regional hospitality brand needed still imagery and video, and after a few rounds of revisions and updates, Bryan Sheffield delivered an estimate that helped a lifestyle/architecture photographer land the job.
Pricing & Negotiating: Celebrity Shoot for Alcohol Company

Pricing & Negotiating: Celebrity Shoot for Alcohol Company

Craig Oppenheimer 19 April 2021
A large alcohol brand needed a photographer with celebrity portraiture experience to create quality imagery in short order. Here’s how Craig Oppenheimer determined the fees for labor and licensing.
Pricing & Negotiating: Human Interest Video for a Restaurant

Pricing & Negotiating: Human Interest Video for a Restaurant

Craig Oppenheimer 24 March 2021
A large restaurant chain needed a human interest video in short order, so Craig Oppenheimer got to work on an estimate right away.
Pricing & Negotiating: Real Patient Portraits for Pharmaceutical Company

Pricing & Negotiating: Real Patient Portraits for Pharmaceutical Company

Craig Oppenheimer 25 February 2021
A pharmaceutical company wanted patient portraiture to use for three years, so Executive Producer Craig Oppenheimer put together an estimate.
Pricing & Negotiating: Pharmaceutical Product Shoot

Pricing & Negotiating: Pharmaceutical Product Shoot

Craig Oppenheimer 19 January 2021
For a pharmaceutical company seeking a lifestyle and portraiture specialist, Executive Producer Craig Oppenheimer crafted a careful estimate.
Pricing & Negotiating: Last Minute Automotive/Portraiture Assignment

Pricing & Negotiating: Last Minute Automotive/Portraiture Assignment

Craig Oppenheimer 17 November 2020
Executive Producer Craig Oppenheimer explains how we estimated the cost of an automotive and portraiture short with limited licensing.
Pricing & Negotiating: Real Families for a Technology Client

Pricing & Negotiating: Real Families for a Technology Client

Craig Oppenheimer 14 October 2020
Executive Producer Craig Oppenheimer explains how he developed an estimate for a project involving lifestyle images for a technology brand.
Pricing & Negotiating: Combining Food Still Life Projects

Pricing & Negotiating: Combining Food Still Life Projects

Craig Oppenheimer 23 September 2020
Executive producer Craig Oppenheimer tells the story of an estimate for a food brand of a series of still life images, which, although not to be used for consumer advertising, would still be promoting the brand’s products within the food and beverage industry.
Pricing & Negotiating: A Large Production Cancelled by Covid-19

Pricing & Negotiating: A Large Production Cancelled by Covid-19

Craig Oppenheimer 19 August 2020
Just before the onset of the pandemic in the United States, Craig Oppenheimer developed a sizable contract involving a complicated shoot for a telecommunications company. Unfortunately, the project was cancelled only days before the beginning of production.
Pricing & Negotiating: Corporate Lifestyle Shoot for a Tech Company

Pricing & Negotiating: Corporate Lifestyle Shoot for a Tech Company

Craig Oppenheimer 11 February 2020
Executive Producer Craig Oppenheimer takes us through yet another estimate, this time for corporate lifestyle shoots for a tech company.
Pricing & Negotiating: Point of Sale and Collateral Content for a Wine Brand

Pricing & Negotiating: Point of Sale and Collateral Content for a Wine Brand

Craig Oppenheimer 23 January 2020
Join Craig Oppenheimer as he regales us with the tale of estimating the price of a series of lifestyle images for a well-known wine brand.
Pricing & Negotiating: Farmer Portraits for Financial Services Company

Pricing & Negotiating: Farmer Portraits for Financial Services Company

Craig Oppenheimer 23 December 2019
Follow producer Craig Oppenheimer as he walks us through an estimate for a financial services company looking to get portraits of farmers.
Pricing & Negotiating: A Corporate Lifestyle Project With an Expanding Scope

Pricing & Negotiating: A Corporate Lifestyle Project With an Expanding Scope

Craig Oppenheimer 6 December 2019
A pricing estimate for corporate lifestyle shots for a large law firm based in the Midwest, with collateral use of 30 images in perpetuity.
Pricing & Negotiating: Architectural and Still Life Images for Grocery Store

Pricing & Negotiating: Architectural and Still Life Images for Grocery Store

Craig Oppenheimer 7 November 2019
Producer Craig Oppenheimer tackles an estimate for a grocery store looking for still lifes of food, their building, and employee portraits.
Pricing & Negotiating: Product Interaction Shots for Beverage Brand

Pricing & Negotiating: Product Interaction Shots for Beverage Brand

Craig Oppenheimer 14 October 2019
Craig Oppenheimer solves another contract puzzle. This time for a food and portraiture photographer who needed help with a lifestyle shoot.
Pricing & Negotiating: Patient Portraits for Regional Hospital Campaign

Pricing & Negotiating: Patient Portraits for Regional Hospital Campaign

Craig Oppenheimer 7 July 2019
Executive Producer Craig Oppenheimer is at it again, now with an estimate for healthcare portraiture with unlimited use for two years.
Pricing & Negotiating: “Real People” Lifestyle Images for Fashion Brand

Pricing & Negotiating: “Real People” Lifestyle Images for Fashion Brand

Craig Oppenheimer 21 June 2019
Check out our pricing estimate for environmental portrait shots for a technology company, with licensing use of up to 30 images for one year.
Pricing and Negotiating: Multi-City Portraits for Tech Company

Pricing and Negotiating: Multi-City Portraits for Tech Company

Craig Oppenheimer 24 May 2019
A pricing estimate for environmental portrait shots of employees in six cities for a tech company, with unlimited regional use for one year.