Our Client Outreach team has been working diligently this month updating client records for companies and individuals in our ever-growing database. Let’s take a closer look at the roles within Wonderful Machine’s client outreach team and see what they’ve been working on.
August began and ended in luxury, with adventure in the middle! We started the month with Shoot Production: The Waterline Club, headed into the wild for Creative In Place: The Outdoor Type, and closed out toasting to an endless summer in Creative In Place: Paradise Found.
As summer nears an end, our stock requests centered around travel and lifestyle imagery. We received two requests in August — AAA Westways Magazine was seeking photos of the French countryside and the American Cancer Society inquired about lifestyle images of women over age 40.
Our Client Outreach team has been on fire this month updating client records for companies and individuals in our ever-growing database. Let’s take a closer look at the roles within Wonderful Machine’s client outreach team and see what they’ve been working on.
Like a sweltering July, Creative in Place is better with fans! We started the month in the kitchen with Creative in Place: Breakfast Nook, and finished off the month celebrating the other wonderful machines with Creative in Place: Ex Machina.
Over June we saw significant changes in the ad groups that were more or less effective. Our Locations ad group was not as effective as the Specialties ad group, which was the opposite of the previous month.
In addition to sharing the team’s connections and successes this month, we’re giving you a closer look at some of the roles in Wonderful Machine’s client outreach team so you can get a better understanding of what everyone has been working on behind the scenes.
During May Wonderful Machine continued its Google Ads campaigns, which in turn drove 15% of the traffic to our site. Each of the three ad groups did well, with the locations ad group winning the lion’s share of impressions and clicks.
Our Creative in Place results last month were as welcome as the flowers in May, to loosely quote playwright Charles Macklin. We started off with briefcases and ties in Creative in Place: Office Space and eased into June with Creative in Place: Architect’s Playhouse.
With Summer on the horizon, our May stock requests were heating up with a long list of international and local lifestyle images from Travel + Leisure and the State of Georgia Department of Public Health.
During April the client outreach team was busy connecting with clients, leading capabilities calls, and updating records. Last month, we made updates to 1,057 people and 624 companies in our substantial (and ever-growing!) database of publications, agencies, and brands.