Case Study

Comcast Xfinity

Client: Comcast Xfinity

Agency: FCB

Photographers: Wade Griffith

Xfinity had just opened a new retail location in a Philadelphia suburb, and they needed to capture exterior architectural images and lifestyle shots within the store to promote the opening. FCB and photographer Wade Griffith brought us on to coordinate a production featuring professional talent portraying Xfinity employees and customers interacting within the retail environment. We shot after the store closed to the public, and with enough caffeine on set to keep energy levels sky high, the entire crew pulled an all-nighter to capture eight unique setups. 

Services Provided:

  • On-Site Shoot Production
  • Estimating and Cost Consulting
  • Crew Sourcing & Negotiation
  • Casting, Talent Negotiations and Releases
  • Catering
  • Equipment

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