Case Study

Land Rover

Client: Land Rover
Agency: Young & Rubicam
Photographers: Michael O’Neal, Garrett Cornelison, Cole Rise, and Brenton Clarke Little

We recently worked with the team at Y&R to coordinate four different road trips as part of the launch of Land Rover’s new Discovery Sport. Taking advantage of the photographers’ nearly two million collective Instagram followers, we helped showcase the capabilities of the vehicle while sharing images of beautiful landscapes and wildlife to a unique audience. Over 1,000 miles were driven through national parks, state forests, private ranches, and other locations monitored by the US Department of the Interior and the Bureau of Land Management, and we worked diligently to secure all of the necessary permits/releases (we had meticulous spreadsheets and a lot of paperwork to say the least). 


  • Estimating & Cost Consulting
  • Art Buying, Research, and Negotiation
  • Location Scouting and Permits
  • Talent Negotiation and Releases
  • Insurance
  • Payroll Processing

Read more about this project.

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