Nestled at the crossroads of tradition and innovation, Singapore, often referred to as the “Lion City,” exudes a unique charm. This name, rooted in ancient legend, traces back to the 14th century when a Sumatran prince, Sang Nila Utama, discovered the island during a hunting expedition. Legend has it that he encountered a magnificent creature he believed to be a lion, inspiring him to name the newfound land “Singapura” or “Lion City” in Sanskrit. Against the backdrop of this enchanting legend, Singapore has evolved into a global hub for the technology and e-commerce industries, with a booming marketplace for consumer goods, electronics, fashion, and lifestyle products. The mix of traditional markets and high-tech shopping malls presents a kaleidoscope of opportunities for a Product photographer in Singapore. As e-commerce continues to thrive in Singapore, businesses prioritize professional Product photography to enhance their online presence and attract consumers.
At Wonderful Machine, we define Still Life/Product photography as imagery showing a product that a client is promoting. The images usually show inanimate objects (that are not covered by our other specialties like Auto/Vehicles or Food/Drink) in a way that makes them visually appealing for commercial and advertising purposes. Showcasing their exceptional technical skill and attention to detail, these are our top picks for Singapore product photographers.
Jeryl Tan is an autodidact photographer who began his photographic journey in 2014. With his skill and unique perspective, he has garnered a substantial following on his Instagram and TikTok accounts. Based in Singapore, many of his early photographs highlight various local scenes. Jeryl’s approach to Product photography is dynamic. By infusing movement into still-life compositions, he adds a layer of vibrancy to his images. His work has caught the attention of several international brands, including Red Wing Shoes, Mitsubishi, and Samsung. Jeryl’s commitment to his craft extends beyond just capturing images. He actively shares his knowledge through photography workshops in collaboration with renowned entities such as Apple and Jaguar, as well as through his social media accounts.
Taiwanese-born and now Singaporean, Lavender Chang is a photographer known for her evocative and introspective imagery. Her background in fine art painting was the foundation that laid the groundwork for her unique perspective in photography. While Lavender is primarily known for her Conceptual photography, she also ventures into Product speciality. Her product images often feature vibrant colors and geometric shapes. Marked by a distinctive approach, Lavender exhibits a deep sensitivity to the nuanced aspects of her environment that give her work an introspective and contemplative quality. This aspect of her work illustrates her ability to encapsulate the essence of time within her art.
Lavender’s journey in the field of photography has seen her art exhibited in renowned forums worldwide. This includes the International Orange Photo Festival in China and the Singapore Art Museum. Her solo exhibitions, such as those held at the Alliance Française de Singapour and FOST Gallery, underscore her stature in the industry. Despite her accomplishments, Chang’s work remains grounded and approachable, reflecting a balance between artistic integrity and accessibility.
Johna Sue’s entry into the world of photography began as an assistant to several distinguished photographers. This role allowed him to quickly grasp the intricate balance of professionalism and creativity inherent to the field. Johna’s expertise encompasses a range of genres including Portrait photography. His photography style is not merely about capturing an object. It’s about infusing life into inanimate items, transforming them into compelling visual narratives.
For Johna, photography is more than mere technical skill, it is an intuitive process. He skillfully adjusts his lighting techniques and aesthetic forms to suit each product, whether in a studio or using a setting with abundant natural light. His attention to detail and ability to adapt to different products, from furniture to cosmetics, highlights his dedication to his craft. His portfolio, celebrated by clients such as Sony and Clarins, showcases his talent in creating more than just images — he creates stories. Johna’s photography captures not only the required aesthetic of a creative brief but, more importantly, the meaning behind the message.
Grace Baey’s foray into photography was unanticipated, considering her academic background in human geography and international development studies. She initially aspired to work for NGOs. However, her overseas education exposed her to various global issues and concepts, shaping her perspective. Desiring a deeper, more hands-on engagement, she ventured into photography. Her work mainly focuses on migration and the sense of place with a particular emphasis on queer and gender identity in Southeast Asia. Her photography transcends aesthetic appeal, serving as a medium to challenge perspectives and spark conversations on vital social issues.
A significant aspect of her portfolio is Product photography. Grace applies the same level of depth and attention to detail to her product shots as to her social-themed projects. As a product photographer in Singapore, she aims to help tell stories for her clients within the larger context of society and culture. Grace brings a unique perspective to the specialty by intertwining the product’s essence with broader social and cultural narratives.
Lim Hee Peng is a photographer with over a decade of experience. He specializes in a variety of genres, including Architecture, Food/Drink, and Still Life/Product photography. His journey began in 1995 when he moved from Penang, Malaysia to Singapore to work as a photography assistant. This move set the stage for his professional career which officially started in 2001. Being a product photographer in Singapore, Lim’s portfolio showcases a wide range of projects. Whether capturing the intricate details of jewelry or skillfully framing the compelling composition of kitchenware, Lim’s portfolio unveils a profound understanding of his subjects.
Joyce Leong stands out in the world of commercial Food/Drink and Product photography, not just in Singapore but on an international scale. Her projects showcase her skill in sculpting light and using styling and props to reveal the unique beauty of each brand she works with. Moreover, Joyce produces vibrant imagery that connects with audiences, demonstrating her keen understanding of visual communication. Being a product photographer in Singapore, her work has been recognized and featured on various platforms including Canon Asia, Foodelia, and Singapore Finest Services. Her collaborations with numerous clients like Soup Restaurant, Coastes, Tea Tree Cafe, Old El Paso, and Fonterra Co-operative Group Limited, showcase her versatility and ability to adapt to different brand needs.
Jay Yao is an award-winning photographer and producer based in Singapore and Dubai. He has established a reputation for creating images that are not just visually stunning but also deeply impactful. His proficiency in mixed media is evident in his work. However, Jay primarily focuses on photography as a medium to express himself and connect with others. His passion for art is evident in his pursuit of new ideas and the energy he brings to his work.
Apart from his commercial success, Jay uses his photography as a powerful tool to address and raise awareness about social issues. His notable contribution includes the series “Location Singapore,” published by the Media Development Authority of Singapore, and his participation in the social movement “The Best of You.” Recognized for his expertise, he received the Harper’s Bazaar Art Prize for his “Reflection” series. Jay’s work is deeply intertwined with a sense of purpose and a desire to make a difference through art. His career reflects a blend of artistic talent, social consciousness, and a continuous journey of self-expression and exploration.
In the dynamic intersection of tradition and modernity, Singapore’s top product photographers redefine art with their distinctive styles. Showcasing their exceptional technical skill and attention to detail, they contribute to the city’s visual narrative, capturing the essence of diverse industries.