News for our member photographers.

Expert Advice: How to Build Your Web Presence

Expert Advice: How to Build Your Web Presence

Shannon Stewart 23 July 2021
The internet offers savvy and ambitious photographers dozens of possible avenues to make themselves known to potential clients — to take advantage of them, you need to build your web presence.
Treatment Template: Jason Little

Treatment Template: Jason Little

Lindsay Thompson 21 July 2021
Chicago-based food photographer Jason Little sought a new treatment template for a client pitch. Designer Lindsay Thompson answered the call.
Pricing & Negotiating: Social Media Shoot for International Beverage Brand

Pricing & Negotiating: Social Media Shoot for International Beverage Brand

Bryan Sheffield 20 July 2021
An international beverage brand needed a lifestyle/portraiture specialist for a social media shoot; Brian Sheffield negotiated the estimate.
Guide: Premium Data for Photographers

Guide: Premium Data for Photographers

Bill Cramer 17 July 2021
They say, “it’s not what you know, but who you know.” While that’s not entirely true – knowledge is power – and in order to be successful, photographers need to have ready access to all sorts of information.
Member Open House: Live SEO Reviews

Member Open House: Live SEO Reviews

Ashley Vaught 14 July 2021
July’s Member Open House event featured live SEO reviews of three photographers’ websites performed by consultant Ashley Vaught.
Web Ads: June 2021

Web Ads: June 2021

Ashley Vaught 13 July 2021
June’s web ads continued to bring in new contacts for Wonderful Machine target searches for commerical photography specialties.
Stock Requests: June 2021

Stock Requests: June 2021

Bryan Sheffield 12 July 2021
During June Wonderful Machine received two unmanaged stock requests from AARP Media and from Total Wine & More.
Analytics: June 2021

Analytics: June 2021

Ashley Vaught 8 July 2021
During June users conducted more photographer searches at Wonderful Machine’s site, and they spent longer on the site!
Social Media: June 2021

Social Media: June 2021

Jaymie Hommel 7 July 2021
Among June’s social media efforts, Wonderful Machine enjoyed unprecedented success with Luke Copping’s wildly popular Instagram Takeover.
Client Outreach: June 2021

Client Outreach: June 2021

Stephanie Avilés 6 July 2021
During June our client outreach team was expanding our database as well as completing estimates, producing shoots, and making connections.
Specialty: What is Food & Drink Photography?

Specialty: What is Food & Drink Photography?

Shannon Stewart 1 July 2021
Just what is food & drink photography? We answer this question, what are its major publications and brands, and how to hire for this specialty.
Emailers: June 2021

Emailers: June 2021

Rachel Rhodes 30 June 2021
June’s Creative in Place emailers featured the amicable “My Best Friend” and aerial “What the Birds See” themes; both sent to 15,000+ clients!
Finding A Rep: Renee Anjanette

Finding A Rep: Renee Anjanette

Jen Warren 29 June 2021
Seeking more attention and bigger clients, Renee Anjanette was ready to find an agent. Wonderful Machine’s Jen Warren helped her find a rep.
Branding Overhaul: Joe Weaver

Branding Overhaul: Joe Weaver

Honore Brown 23 June 2021
San Francisco-based photographer Joe Weaver undertook a Branding Overhaul when he was ready to begin seeking new commercial clients.
Expert Advice: Pitching Picture Stories to Magazines

Expert Advice: Pitching Picture Stories to Magazines

Craig Oppenheimer 22 June 2021
Self-assigned projects don’t have to just be timely to get picked up by well-known publications and other big-name outlets. A polished project can get the attention of any busy editor.
Expert Advice: Search Engine Optimization (SEO) for Photographers

Expert Advice: Search Engine Optimization (SEO) for Photographers

Ashley Vaught 21 June 2021
You can’t be in business today without a site that’s optimized for search engines. We’ve got plenty of basic suggestions to get you started.
Specialty: What is Lifestyle Photography

Specialty: What is Lifestyle Photography

Victoria Cagol 17 June 2021
Perhaps the most dominant specialty clients seek today is lifestyle photography, which aims to capture easy living in its best moments.
Expert Advice: Google Analytics Setup

Expert Advice: Google Analytics Setup

Will Good 16 June 2021
Need to set up Google Analytics? Learn how to set up Google Analytics’s “Universal Analytics” for your site.
Expert Advice: Hiring Crew

Expert Advice: Hiring Crew

Setareh Sarmadi 15 June 2021
A successful production requires assembling a talented and experienced crew, whether it’s a single assistant or a team of 20 people.
Crew: What Makeup Artists Do

Crew: What Makeup Artists Do

Shannon Stewart 10 June 2021
Professional makeup artists understand how light shapes the face and have techniques to emphasize features, making people look their best.
Client Outreach: May 2021

Client Outreach: May 2021

Jaymie Hommel 8 June 2021
As we step into sunnier days, our Outreach team was hard at work, sending emails, promoting member photographers, and producing shoots.
Pricing & Negotiating: Headshots for a Law Firm

Pricing & Negotiating: Headshots for a Law Firm

Craig Oppenheimer 7 June 2021
A law firm needed headshots of its partners and wanted unlimited usage for those images, so Craig Oppenheimer nailed down the specifics.
Web Ads: May 2021

Web Ads: May 2021

Will Good 4 June 2021
The month of May brought a decrease in impressions but an increase of email clicks — in fact, we saw 200 more clicks.
Social Media: May 2021

Social Media: May 2021

Claudia Calderon 3 June 2021
During May 2021 Wonderful Machine’s six social media platforms were hard at work promoting member photographers and sharing creative inspiration.
Analytics: May 2021

Analytics: May 2021

Ashley Vaught 2 June 2021
Perhaps this May’s dry weather made Wonderful Machine’s users seek the outdoors, rather than staying by their computers and visiting the site — May was not good as far as numbers go.