News for our member photographers.

Stock Requests: November 2021

Stock Requests: November 2021

Bryan Sheffield 2 December 2021
During November we discovered that our stock requests form had not been functioning for at least ten days. After that, we received three different requests from a major publishing company, the New York Times, and Travel + Leisure magazine.
Emailers: November 2021

Emailers: November 2021

Claire Downey 30 November 2021
We started the month focusing on the adorable pups of the world with Creative in Place: Unleashed and ended it paying homage to Jack Frost in Creative in Place: Winter Wonderland.
Expert Advice: Web Design Basics For Photographers

Expert Advice: Web Design Basics For Photographers

Lindsay Thompson 29 November 2021
Wonderful Machine consultant Lindsay Thompson shares advice on what to consider when designing a professional photographer’s website. She explains best practices and how to use your website’s navigation, layout, and branding to best showcase your photography work to potential clients through your website.
BaM! Plan: Liz Moskowitz

BaM! Plan: Liz Moskowitz

Greg Jones 26 November 2021
Austin, Texas-based photographer Liz Moskowitz worked with Wonderful Machine’s Greg Jones to refine her marketing materials to attract clients for brand narrative and editorial work. Our BaM! (Branding and Marketing) plan, which offers photographers comprehensive feedback on their brand identity, was the perfect fit.
Client List Build: Zach Ancell

Client List Build: Zach Ancell

Jen Warren 22 November 2021
Photographer Zach Ancell recently came to Wonderful Machine searching for high-end commercial clients and more conceptual projects. Consultant Jen Warren helped him build a new client list, including sports, fitness, and CGI companies.
Treatment Template: Michelle McSwain

Treatment Template: Michelle McSwain

Lindsay Thompson 18 November 2021
Michelle McSwain was introduced to the perfect client. So, to show them her full potential, she wanted a new treatment to show her photos and capabilities in a sophisticated, but fun display. So, she came to our resident designer Lindsay Thompson to create a new treatment template for this pitch and any future projects.
Expert Advice: How to Create a Production Book

Expert Advice: How to Create a Production Book

Setareh Sarmadi 17 November 2021
Among the must-have tools of any shoot is the Production Book, a consolidated document of all production elements. If your shoot were a play, your PB would be its script. If a meal, the Book would be its recipe. If an IKEA dresser, the PB its instructions (but much, much better).
Shoot Production: SUMMIT One Vanderbilt

Shoot Production: SUMMIT One Vanderbilt

Craig Oppenheimer 16 November 2021
Evan Joseph brought Executive Producer Craig Oppenheimer and Senior Producer Bryan Sheffield on to estimate and then produce a project for Summit in New York, which turned into a massive six-day project involving a big crew, tons of talent, helicopters, and an overall unforgettable experience.
Web Template Customization: Ryan Wendler

Web Template Customization: Ryan Wendler

Lindsay Thompson 15 November 2021
Florida-based photographer Ryan Wendler had a very cool and unique website, albeit a little difficult to decipher. So, after Ryan completed a Web Edit with Photo Editor Andrew Souders, he recruited WM’s design-guru Lindsay Thompson to get to work on his new Web Template Customization
Crew: What Video Equipment Rental Houses Do

Crew: What Video Equipment Rental Houses Do

Daniel Kilkelly 11 November 2021
Let’s say you have a big job coming up that requires special video equipment — probably something you’re going to use maybe once or twice down the line, but definitely not regularly. It would be nice to turn to a Video Equipment Rental house.
Pricing & Negotiating: Lifestyle Images for Vacation Company

Pricing & Negotiating: Lifestyle Images for Vacation Company

Craig Oppenheimer 10 November 2021
Producer Craig Oppenheimer works with a lifestyle and portrait photographer to produce an estimate for a luxury vacation brand. The client needed up to 30 images and unlimited use for two years.
Analytics: October 2021

Analytics: October 2021

Ashley Vaught 9 November 2021
Despite warmer than usual temperatures, October’s analytics report showed that photography clients were busy searching our website for photographers — all traffic indicators were in the pink, as they say.
Client Outreach: October 2021

Client Outreach: October 2021

Stephanie Avilés 8 November 2021
As October came and went, our client outreach team — consisting of Marianne, Julie, Denise, Laura, Jen W., Chris, Bryan, and Craig — has been diligently connecting with publications, agencies, and brands and updating our extensive database.
Web Ads: October 2021

Web Ads: October 2021

Ashley Vaught 5 November 2021
During the month of October the ads were especially effective: our Specialties ad group increased the number of clicks by +440%.
Social Media: October 2021

Social Media: October 2021

Rachel Rhodes 3 November 2021
Multiple Photographer Spotlights shared the limelight this October, while Instagram and Pinterest enjoyed rapidly climbing numbers.
Stock Requests: October 2021

Stock Requests: October 2021

Bryan Sheffield 2 November 2021
During the frightening month of October we received stock requests from a pharmaceutical company, Der Spiegel, Four Seasons, and Travel + Leisure Magazine.
Emailers: October 2021

Emailers: October 2021

Claire Downey 1 November 2021
We started this month celebrating that we can finally travel again and ended it fêting Halloween with the Creative in Place themes “Be My Guest” and “Weird Science!”
Specialty: What is Underwater Photography?

Specialty: What is Underwater Photography?

Shannon Stewart 29 October 2021
As any experienced Underwater Photographer will tell you, it’s not always a picnic. The inherently unpredictable nature of the specialty can leave the inexperienced photographer feeling frazzled, to say the least.
Web Edit: Kevin Titus Photo

Web Edit: Kevin Titus Photo

Jemma Dilag 28 October 2021
Fashion and Portrait photographer Kevin came to Wonderful Machine’s Jemma Dilag for a complete Web Edit. After finishing up an SEO Audit with Ashley Vaught, Kevin wanted to revamp his photo presentation to help him branch out into more lifestyle and brand narrative work.
Crew: What Talent Agencies Do

Crew: What Talent Agencies Do

Gregory Falatek 26 October 2021
Finding appropriate talent for production can make or break the success of a shoot. It is important to understand who the company wants to reach and what message they want to send. Then, you’ll want to find a talent agency that aligns with the client’s goals and overall vision.
Creative Coaching: Jami Clayman

Creative Coaching: Jami Clayman

Honore Brown 25 October 2021
Project Manager and Senior Photo Editor Honore Brown teamed up with Lifestyle and Beauty photographer Jami Clayman for a little Creative Coaching. This time around, they focused on executing and presenting Jami’s most recent self-assigned project featuring a group of Dallas-based skaters.
Client List Build: Francis Hills

Client List Build: Francis Hills

Victoria Cagol 20 October 2021
Photographer Francis Hills recently came to Wonderful Machine searching for a new, London-based clientele. Photo Editor and consultant Victoria Cagol helped him build a new client list, including agents, ad agencies, and publications that best fit his style and passions.
Expert Advice: Email Marketing for Photographers

Expert Advice: Email Marketing for Photographers

Stephanie Avilés 19 October 2021
There’s a reason that 64% of small businesses use email marketing to reach customers — it’s a useful tool for photographers to promote their work to existing and potential clients. In this article, we’ll help you get started and share best practices you can use to create a more effective email marketing strategy. 
SEO Audit & Implementation: Evi Abeler

SEO Audit & Implementation: Evi Abeler

Ashley Vaught 18 October 2021
SEO celebrity Evi Abeler’s website promotes her food photography well, but our SEO audit discovered a shocking security lapse. Our subsequent implementation work fixed the problem.
Publicity Pitch: Margo Moritz

Publicity Pitch: Margo Moritz

Shannon Stewart 14 October 2021
Margo Mortiz began a new journey within her photography career and came to Wonderful Machine’s Shannon Stewart to get a few more eyes on the project with a Publicity Pitch.