Atlanta-based photographer Scott Areman began his career as a documentary photographer in New York, but has since expanded into corporate, advertising, and personal assignments. Through his editorial and evocative style, much of his photography depicts an authentic, contemporary, and intimate approach to capturing individuals in the most honest light.
After cold-calling clients in his market, Scott has since developed a long-standing relationship with Fortune 500 company Veritiv. During his most recent project for the packaging company, he photographed environmental portraits at their office and facilities for their 2021 annual report. The images highlight the company’s commitment to innnovative and sustainable solutions, while maintaining a diverse, equitable, and inclusive environment.
I’m very good at location scouting and shot design and working with “real” people to create editorial style portraits for corporate clients.
Prior to the shoot, the client sent Scott a brief with locations in the Atlanta, Georgia and Chandler, Arizona areas. The shoot took place over the course of three days. One day was spent in an office setting and two days at their warehouse and graphics production facilities.
Having been named one of Atlanta Business Chronicle’s “Best Places to Work,” Scott’s portraits reflect the company’s commitment to go above and beyond in creating an enjoyable workplace and a thriving culture for their employees.
Scott has worked with the client several times before, so the energy on set was “relaxed and fun.”
He’s a client who values the creativity I bring to the job, so the schedule allowed for us to scout and then take the time to light several beautiful portraits. It was a light crew with me and my assistant and the client, Bret Whitacre, senior graphic designer at Veritiv. Plus whomever we were shooting.
One of the things that makes a shoot like this so enjoyable for Scott, is seeing the subjects enjoying the process. It shows in the final product and makes him proud to present the images to his client.
One can see it in their faces. They look natural and engaged. I like to have a relaxed set that’s comfortable and productive for all involved. Especially when shooting employees or management that aren’t pro talent. It’s important to me to create an atmosphere that’s professional and fun.
Scott specializes in corporate photojournalism, fine art portraits, and lifestyle photography, and has photographed campaigns for Fortune 500 companies in branding, communication, and advertising. His wealth of knowledge and experience ensures that each project is efficient and comfortable, making a point to have fun along the way. Scott is available for assignments worldwide.
See more of Scott’s work on his website.
Credits
Senior Graphic Designer at Veritiv: Bret Whitacre