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Senior Marketing Consultant Erika Blatt shares with us her recent brand pick-me-up project for Brooklyn-based photographer Michelle McSwain, including a web edit, logo refinement, and a new print promo!
In 2016, Colorado-based photographer Matt Jones wanted to expand his portfolio and include some automotive photography. In order to do this, he put together one of his most significant automotive portfolio pieces and took his Toyota Tacoma out into the wilderness to capture some images. The results of this shoot were overwhelmingly positive and caught the attention of Redwood Agency in London who manages Zoom-Zoom Magazine (Mazda’s quarterly publication).
I met Justin Clemons, a longtime Wonderful Machine member, back in the Fall at a Phase One Stand Out event in Dallas. In a comfortable spot, professionally, Justin wanted to hone in on more portraiture work, with a strong emphasis on storytelling, and leave his motion work in the past.
Denver-based photographer Rick Souders of Souders Studios celebrated 20 years of business this past fall! Rick, an accomplished food & beverage photographer, has shot for some of the most well-known food brands in the Midwest and beyond. When Rick and I first started working together, one of our first conversations was about whether he wanted to continue managing his own promotions or whether it was time to work with a rep again so he could dedicate more time to experimenting with new projects and “satisfying his creative hunger.”
Toronto photographer Michelle Gibson came to me back in the spring, curious about what continuous marketing efforts Wonderful Machine could offer her. At the time, Michelle was at the tail-end of Campaign Manager…
Back in the summer, I built a targeted prospect list build for New Orleans portraiture and documentary photographer Bryan Tarnowski. This list centered around national publications that publish in-depth picture stories…
Buffalo, New York-based photographer Kim Smith specializes in commercial architecture photography. When she joined Wonderful Machine earlier this year, she was interested in refining her branding and expanding her portfolio to include more residential and hospitality images…
Alaska’s untamed wilderness is surrounded by the treacherous Bering Sea, the Arctic Ocean, and the North Pacific, paired with incredibly strong winds and ice floes that slam the coastline…
Nashville food photographer and WM member Stephanie Mullins came to me in need of a new template for her mass emailer. Stephanie’s work is pretty delectable, so she needed a design as appetizing as her photos to make mouths water.
Prospecting can be challenging for so many different types of professions, especially when it comes to prospecting appropriate creative clients for professional photographers. I recently had the pleasure of doing just that for Megan Taylor, who was looking to build a list of clients that matched her style and skill.
Tune into our second collaboration on the Sprouting Photographer podcast! In this episode our marketing specialists Alexandra Ostebo and Jillian Pekel give touch on marketing and branding tactics for commericial photographers.
We’re excited to debut our new podcast series with Sprouting Photographer! A blog produced especially for professional photographers that offers advice about the business of being creative through how-to articles and podcasts that are designed to help strengthen your photography business.