Print Mailer: All hands on deck

Here at WM headquarters, we’ve been eagerly awaiting the return of the summer season—we’ve got our vacations planned, bathing suits purchased, and we’re ready to take on the warm weather. That’s why we chose a fun, relaxing image from San Francisco photographer Erin Kunkel to grace our June print mailer, which went out to 1,942 creatives (printed by Modern Postcard) and was paired with the nautical tagline: all hands on deck.

Erin was kind enough to share some information about the shot with us: 

This image is from a personal project with friends and a few stylists I’d been wanting to collaborate with in San Francisco. We had access to this incredible boat from 1939, and spent the day on the water, and had a chance to shoot a range of images from lifestyle to food and interiors.

Check out the final mailer below!

And enjoy these other shots from Erin’s series:

If you’d like to check out all of our past print promos, see them here.

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