Analytics: April 2014

Last month, Google switched up it’s terminology for analytics. What used to be called “visits” are now known as “sessions.” A session is essentially a group of interactions within a certain timeframe. These sessions can contain multiple pageviews or social interactions from a single user. However, the session will expire after 30 minutes of inactivity, and if the same user visits the same site once the session is over, a new session is started. A new session also begins if that same user leaves the site and returns via a different outside source. Additionally, what used to be called “unique visitors” is now simply termed “users,” meaning the number of separate people who visited the site, regardless of the number of sessions they logged. Google is tough to keep up with!

In April, the WM blog generated 25,218 sessions and 90,312 pageviews, up 17% from this time last year.

Last month, our search site generated 14,536 sessions and 20,737 pageviews, with our number of users up 5% from this time last year.

Below are the top outside sources of traffic to our search site. Of course, the blog topped the charts with 1,605 sessions, followed by A Photo Editor, Facebook, Josh Anderson and Zack Arias. Thanks guys!

Below are our top clicked photographers in April. Amber Fouts led the way with 120 clicks (she just joined last month, so that’s pretty awesome)! Amber was followed by Martin Bauendahl, Edgardo Contreras, Kayoua Xiong and Kevin Necessary. Grace Chon joined the top ten in April as well, probably due to her awesome personal project, Zoey and Jasper, which received a good amount of traffic on the WM blog.

Below are a few April successes:

• “We recently used the design services at Wonderful Machine for the first time.  It was a really great experience for us.  Melissa did such a great job, we were really impressed with the design she came up with and how smooth the process was. It really helped us take our branding to another level.  We really appreciate having that kind of support at Wonderful Machine, it’s one of the many great additional services that they offer.  Normally we would have to go out and find a designer which seems like so much work, it’s a huge benefit to us to be able to hand that off to Wonderful Machine and have it done well in such a short amount of time.  We are thrilled with the results.” – Trinette + Chris/San Rafael, California
• “So far, 2014 has been treating me very well. I’ve been with WM since January 2011, and every year, my client roster has grown and grown. I love you guys!”  – Claudia Susana/Cincinnati, Ohio
• “I’m really excited to be working with the creative team at Wonderful machine. They’re a bunch of really talented individuals that are the best at what they do. I’ve never been disappointed with any of their services” – Rolando Diaz/Miami, Florida
• “I have attached two new tears sheets from the April and May issue of Fitness Magazine. They found me on Wonderful Machine and put me right to work in November and December! Thanks a bunch” – Jon Stars/Collingswood, New Jersey
• Aaron Greene/Greenville, South Carolina booked a job through Wonderful Machine with ‘Where to Retire’ magazine after being on the site for 2 hours

And that wraps up April’s analytics! If you need help understanding your own Analytics, we have a tutorial on Google Analytics and Google has an informative Help page as well.

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