Wonderful Machine SEO Specialist Josip Hotovec and Project Manager Marianne Lee hosted a Member Open House in preparation for Google’s switch to the new version of Analytics, GA4.
See a recording of the presentation at the bottom of this article.
Starting July 1, GA4 will replace Universal Analytics. In order to continue collecting valuable information about the volume, sources, and paths of visitors to your website, you’ll need to create a new Google Analytics property and update some settings on the back end of your site.
Josip demonstrated the process of implementing these changes on WordPress, Squarespace, and PhotoFolio platforms. He also answered questions from our audience, regarding the update and analytics in general.
Further Reading
Find more Member Open House articles on our Intel blog.
Expert Advice: Google Analytics Setup
Expert Advice: Google Search Console for Photographers
Would you like to suggest a topic for our next Member Open House? Reach out!